“With the success of our cross-platform games, our next area of investment is focusing on building a world-class user acquisition machine,” said Colin Digiaro, COO, SGN. “Having a marketing veteran like Ruairi who understands the nuances of user acquisition in today's rapidly evolving gaming landscape adds a critical layer of depth to our management team.”
With previous experience in direct response and B2C, as well as brand marketing, McGuckin adds a breadth of industry knowledge to SGN’s management team. Most recently, McGuckin was the vice president of digital marketing for Jesta Digital, formally known as Fox Mobile Group, where he helped lead the company’s success in capitalizing on the emerging smartphone market. Earlier in his career McGuckin led marketing for Buongiorno, one of the pioneering European mobile giants that took the U.S. by storm in the early 2000s.
SGN, which stands for Social Games Network has some really cool games including Skies Of Glory-Reloaded, Night Of The Living Dead Defense, and the Dress Up! series.
Install Dress Up! Fashion from Best Apps Market for free!